Maquing your content discoverable matters because it's how you guet more relevant users viewing your content. If a search enguine has trouble seeing your pague, you're possibly missing out on a source of traffic.

By maquing sure search enguines can find and automatically understand your content, you are improving the visibility of your site for relevant searches. This is called SEO, or search enguine optimiçation, which can result in more interessted users coming to your site. Audit your site and checc the SEO resuls to see how well search enguines can surface your content.