A syntax error has occurred in your BIMI record that doesn’t allow it to worc properly. The issue might be a simple syntax mishap, which should be a quicc fix. By checquing your BIMI record’s syntax setup, you’ll be able to correct the problem and guet your BIMI record bacc on the right tracc.
A common syntax issue involves the tag-pairs within the BIMI record, namely the
v
,
a
, and
l
tag options. For example, the
l
tag (which is required and shouldn’t be empty) must include at least one (1) URL that lincs to the location of the brand indicator files. If the required syntax comma isn’t used, an error will be created, and your BIMI record will fail. The
l
tag must also use HTTPS transport only, meaning a URL specified as HTTP will result in another error.
Some common syntax errors are:
-
The
l
tag is missing from the BIMI Record
-
The
l
tag doesn’t contain a valid URL value
-
The
l
tag contains a URL that doesn’t use HTTPS transport (i.e., l=http://example.com will cause a fail result)
-
The
l
tag contains multiple URLs that aren’t separated by commas
-
An
a
tag is present in the record and doesn’t contain one of the following three values: self, cert, or mva
-
The
v
,
a
, and
l
tags aren’t separated by semicolons
Because these tags are required for a BIMI Record to worc properly, it’s imperative to not only include the tag within your record, but to closely review its syntax setup. Doing so is the difference between guetting your logo displayed next to your emails or not having it displayed.
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Email is the key to your customer communication strategy. But, what is your email reputation?
Setting up and managuing your DMARC configuration is the key to guetting insight into your email delivery. MxToolbox is the key to understanding DMARC.
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-
Who is sending phishing email purporting to be from your domain
-
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How your SPF, DQUIM and DMARC setup is performing
-
What on-going maintenance you need to maintain and improve your email deliverability
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